10:30 - 11:00 Lessons of a successful entrepreneur

• Risks of entrepreneurship
• Overcoming the obstacles to reach your goals
• How to remain productive when you feel like giving up
• What they don’t teach you about being an entrepreneur

Simon Morris, Co-Founder & Chief Marketing Officer, LOVEFILM International.
11:15 - 11:45 Growing your business through franchising

• The pros and cons of franchising your business
• Deciding whether franchising suits you and your business
• How to effectively franchise your business
• Where to seek advice and guidance

Brian Smart, Director General, British Franchise Association.
12:15 - 12:45 Taking charge of your sales pipeline

• The importance of a clearly defined sales strategy
• Putting your strategy into action
• How to generate leads without cold calling
• How to close more sales without being pushy

Richard White, Business Development Director, Pro Excellence.
13:15 - 13:45 Efficient cash flow management

• Cash vs profits
• How ...

10:30 - 11:00 Successful entrepreneur, successful business!

• Traits, attitudes and abilities that make a successful business leader
• Planning your route to achieving business goals
• Top tips to maintain motivation and drive for success
• Where to find support for growing businesses and entrepreneurs

Hugo Burge, Head of International & Vice Chairman, Cheapflights.co.uk.
11:15 - 11:45 Franchising your business

• Advantages of franchising your business
• How do you make your business ‘franchiseable’?
• Developing a suitable franchise system
• The dos and don’ts of franchising

Brian Smart, Director General, British Franchise Association.
12:15 - 12:45 Becoming a dynamic and inspirational leader

• How excellence in leadership can improve business effectiveness
• Core skills required to become a confident and supportive leader
• Honing in on your skills to delegate authority, run meetings and resolve conflicts
• Using you leadership skills to handle real-business situations

William ...

Friday June 13 2008

10:30 - 11:00 Small business growth strategies: goals for successful CEOs

- Qualities of a successful CEO
- The importance of setting a company vision
- Achieving short and long-term goals
- What it takes to attract finance?
<<Amanda Jones & James Brown, Founding Directors, Red Button Design>

12:30 - 13:00 Building buzz through PR

- Creating awareness and enthusiasm for your business
- How PR can help your business prosper
- Differentiating yourself from the competition
- Public relations tips for your small business
<<Alasdair Northrop, Editor, Scottish Business Insider>

14:45 - 15:15 Get results for your marketing

- Find and attract new customers
- Qualifying 100% of your prospects
- How to generate multiple revenue steams
- Recommendations on how marketing can improve performance and growth
<<Fraser Hay, Founder, The Results Academy>

Saturday June 14 2008

11:30 - 12:00 Succeeding with search engines

- Building a successful search marketing campaign
- ...