Tiphaine de Salettes

SAGEM Wireless

CREATIVE LABS

- Coordinate EU marketing activities: identify local and EU needs. Assess the projects for decision making. Assign the missions to the relevant team members. Insure conduction, timing and budget control.
- Responsible for EU Marketing Budget (6 M $): ...

BROTHER

- Managed direct National and EU customers: T/O > 45 M € ; + 8% vs 05 ; +5% vs objectives.
- Negotiated sku selection, placement (end caps, billboards, flyers), volumes deals & annual contract T&C’s.
- Implemented national promotional activities and ...

BROTHER

- In charge of Multifunction, Fax, Printer and Labelling Machine ranges for the retail channel T/O > 47 M €.
- Managed product line up: sales forecast, pricing, stock & delivery management with the WW HQ.
- Launched products: market studies (GfK), competition ...

SEPCO

- Managed new and current regional customers: T/O > 60 0000£, sales development: +70% market penetration.
- Expanded sales canvassing methods: direct sales, mailings (7.5% returns), phoning (6 900 contacts).
- Researched new markets segments: feasibility ...

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