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Samuel Fajner

Marketing Director, Kaplan McLaughlin Diaz

San Francisco, United States



Samuel Fajner

  English |   French  
I have studied in France at the CESEM, part of Reims Management School, ranked first International Business School in France. After two and a half years in Reims, I moved to Boston where I completed both my DESEM (Diploma of Superior Studies in European Management) and my Masters Degree in Business Administration (Double Majoring in Management and Marketing), at Northeastern University in Boston, MA.

Currently residing in San Francisco, I am the Director of Marketing for the largest Architecture firm of the Bay Area: KMD.

With over 8 years of experience in Sales, Marketing, Communications, Project and Team Management, I have built over the years strong management skills and a profound understanding of strategic planning and brand positioning.

Depuis 2000 : Kaplan McLaughlin Diaz

Marketing Director
San Francisco, California
February 2000 - Present

Established in 1963, Kaplan McLaughlin Diaz (KMD) built a solid reputation on the philosophy that research creates innovative architecture. KMD is the Largest Architecture Firm in the San Francisco Bay Area, ranked 5th largest Design Firm in the U.S and among the 50 largest "pure" Design Firm internationally.

Responsibilities:

- Developed strong business relationship with over 100
Fortune 500 companies, resulting in multimillion Dollar
contracts. (i.e. Cisco Systems, GM, Hewlett Packard…)

- Established KMD’s Centralized Marketing Department in
collaboration with New Managing Director

- Managed a team of 10 people for, Business development,
Public Relations and Marketing.

- Supervised firmwide Marketing Collateral Production including,
RFP/RFQ/Brochures, for 7 offices worldwide.

- Prepared and Managed Interviews for Clients and Presented
with Practice Leaders

- www.kmdarchitects.com
Secteur : Architecture

1998 - 2000 : Mass. General Hospital Store

Store Manager
Boston, Massachusettss
May 1998 - January 2000

Tha Massachusetts General Hospital Store is the largest Hospital Sotre and Gift shop in the United States averaging 4000 customers daily with over 3 million dollars in Sales every year.

Responsibilities:

- Maintained a $ 3.5 million Sales Goal for 98/99 - 99/2000

- Managed and supervised a 20 people staff

- Implemented marketing plans and advertising campaign for Special
Events

- Responsible for 2 other satellite stores and staff
Secteur : Grands magasins

1997 - 1998 : Adhésions Group

Meetings Manager
Paris, France
January 1997 - January 1998

The Adhesion Group is the European leader in Business Conventions or 'One to One Meetings'. The Adhesion Group is active in all sectors where agents, principally buyers and sellers, need to be put in contact with each other. The Business Convention concept, created and developed by Adhesion, specifically optimises this relationship by focusing on the individual needs of the sector served.

Responsibilities:

- Recruited 250 architects and 50 industrial suppliers by cold
calling to staff our professional meetings

- Assisted Marketing Manager for the creation of all
Marketing material

- Coordinated professional meetings between architects and 50
industrial suppliers

- Coordianted logistics for all participants
Secteur : Conseil, Organisation et stratégie

1994 - 1996 : Group Welcome Immobilier

Executive Assistant / Sales Rep
Paris, France
Real Estate Agency / Sales Representative
June - October 1996
June - October 1995
June - October 1994

Responsibilities:

- Achieved sale goals by cold/warm calling techniques

- Managed condominium rentals and commercial properties

- Created, processed and updated computer rental program

- Generated, distributed and maintained semi-annual financial
statements

- Charged with the creation of advertising for local papers

- Created financial computer simulation for properties' purchase
and sale

- Assisted director in administrative meetings with accountants,
bankers and lawyers
Secteur : Immobilier

Hobbies

Selftaught Musician
Amateur Photographer
Painter

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