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Garnier Christophe

Entrepreneur base a New York

New York, United States



Garnier Christophe

  English |   French  

Depuis 2004 : Mobile Information Access aka mia

Founder & CEO
Mobile Information Access (mia) is the global leader in mobile data management and mobile consumer information management for carriers, mobile content providers, advertisers, brands and aggregators. We provide the infrastructure and management that insures that mobile marketing and content delivery reaches the right market at the right time without violating industry codes of conduct and best practices for consumer marketing. In fact, mia’s policies for consumer marketing are often more rigid than those generally practiced today.

Mobile messaging is a powerful new media delivery channel. The advent and proliferation of the mobile phone presents a fundamental paradigm shift in how brands communicate with consumers. mia provides that critical relevance – a “must have” in a medium where the consumer controls the relationship.

Our penchant and passion for consumer protection puts consumers in control of the information they wish to receive and creates a fertile, receptive market for legitimate advertisers to reach. With mia, there is no chance advertising will every become spam to the consumer, and that is why mia is working with many top brands, agencies and aggregators today. Our unprecedented level of data intelligence allows mobile content providers, marketing agencies, MVNOs, and wireless carriers the ability to deliver total message relevance, creating more meaningful and profitable relationships with their users.

Established in June 2004, mia is privately funded by its founders and selected wireless industry veterans. We currently operate in North America as well as several major European countries.

mia has assembled a strong founding executive team with experience in both entrepreneurial technology start-ups and many segments of the wireless ecosystem.

2003 - 2004 : Enpocket

Director of Business Development
Enpocket is a global mobile media company that provides integrated entertainment and marketing services to build and retain mobile audiences.

We provide all that you need to mobilize your brand, aggregate and distribute your content, and importantly ensure that these services are marketed to the right audience.

Enpocket’s mobile community and content applications empower leading operators, handset makers and media companies to realize deeper consumer relationships and new revenues.

Our mobile marketing technology and campaign solutions enable clients to target brand messages and content, improving the effectiveness of marketing spend through the mobile medium.

Enpocket prides itself on optimizing end-user experience via an unparalleled understanding of mobile phone owners’ behavior. We provide compelling entertainment and marketing services to more than 50 operators and 400 brands across Europe, Asia and the Americas.

Our reach across the globe, marketing expertise and technology solutions allow us to offer clients an unrivalled distribution network that can even enable peer-to-peer mobile communities to thrive across multiple territories.

Enpocket clients include: Vodafone, Cingular, TIM, Sprint, Verizon, Orange, Telefonica, Singtel, Nokia, Motorola, Microsoft, Sony, BBC, Fox, Discovery Channel, Time Warner, Universal Pictures, Time Out, Match.com, Snapple, Levi’s, Hallmark, and Nike. Enpocket has offices in Boston, London, Helsinki, Reykjavik and Singapore.

Enpocket is a privately held US incorporated company and reached profitability in 2003. Enpocket is venture funded by Nokia Venture Partners, GrandBanks Capital, Dolphin Equity and Straumur.
Secteur : Marketing et publicité

2000 - 2003 : Mobile365 (Formerly mobileway)

Business Development Manager
Every day, the mobile landscape evolves. Today's subscribers use mobile handsets for a wide variety of communications and entertainment: text and picture messaging, downloading and playing music, filming and distributing video, collaborating with remote teams, purchasing goods and services, interactive gaming, and more. The communication possibilities are endless.

There are currently over 1.7 billion mobile phone users around the world, and their numbers are growing by the millions. As the phone's potential expands, it helps to have a mobile messaging partner with a global footprint for content and message distribution, financial clearing, settlement, and reporting—all in one portfolio.

That partner is Mobile 365. We possess both the vision and experience to help execute your current goals while keeping a dedicated eye toward industry growth. With offices around the world, we have the experience and ability to address your specific market needs, with in-depth knowledge of local legal, technological, and cultural issues.

Mobile 365 is the new company formed from the merger of the two leaders in the mobile messaging world: InphoMatch, the leader in interoperable data and messaging services for mobile operators, and Mobileway, the leader in messaging solutions for brands and content providers.

Mobile 365 is the global leader in the delivery, clearing, and settlement of mobile messaging services. Our extensive footprint enables us to reach more mobile users—with more types of mobile data—than anyone else on the globe. We reliably deliver messages, premium content, and value-added services for the leading mobile operators, content providers, brands, and media companies worldwide.
Secteur : Produits et services télécom - Internet

1998 - 2000 : Activ System

Marketing Manager
Active System creates captivating interactive experiences that change the behavior of its clients’ target audience. Building profitable relationships with the target audience requires extensive online media experience and a proven understanding of customer behavior. As the largest digital marketing services and technology firm and the largest buyer of Web media and search, Active System applies unsurpassed knowledge of the online channel to help you get closer to your audience.
Secteur : Produits et services télécom - Internet

Hobbies

Travel, Geopolitics, Music, Photography, motocycles, Surf, Snowboard, Scuba, Kite Surf, Aikido, running...

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