Bertrand COISSAC
Global Sales & Marketing Manager, Pall GeneSystems
In the past years, I have launched and established as a key player in food safety and environmental monitoring a disruptive molecular diagnostics platform in Europe, the US and the Middle East. I have tailored the marketing strategy as a product manager and build up the sales team as a sales leader. I am now managing the sales channels globally.
Specialties
- Marketing: market entry and development strategies;
- Management: commercial effectiveness in multicultural environments;
- Organization and recruitment of sales forces and support teams;
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