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VANESSA CHASSY

RESPONSABLE EXPORT, SPEARMARK INTERNATIONAL

Bedford - United Kingdom

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Profile :
Dynamic sales and marketing professional with 7 years of management in an international environment. Consistently successful in identifying and capturing market opportunities, managing and maximising sales with blue chip companies worldwide.
Goal-driven manager committed to developing outcomes mutually benefiting the company and the client. Highly self-motivated with the skill and determination to succeed.
Fluent French, English and Spanish.

Key Strengths:
• Multicultural communication skills • Expertise in Houseware categories
• Commercialization and new market development • Presentation and negotiating skills
• Product development / Management • Workforce management

Schools attended


Since 2006: SPEARMARK INTERNATIONAL

EXPORT SALES MANAGER
Management and development of sales in the children’s lighting market in France:
- 50% growth in the 7 existing accounts – 20% above target
- Management of high profile retailing/DIY chains such as Carrefour, Castorama, Auchan, Toysrus, Cora, Casino...
- New acquired accounts

Marketing management and development to create new licensing opportunities: DISNEY, CHORION, MARVEL, MATTEL......
Monitoring of sales and profit margin
Completion of budgets and forecast per account and area
Organization and attendance of trade shows
Management of a team of 2.

Goal: set up Spearmark International France in 2 years
Sector: Consumer Goods

2004 - 2006 : GW BURNLEY LIMITED

EXPORT AND MARKETING MANAGER
Establishment and implementation of the commercial and marketing strategy for Southern Europe.
Management and development of existing and new business in the following areas: Europe: France, Belgium, Spain, Italy, Greece, Portugal, Malta, and Cyprus. Australia.
- 3 major multiples acquired in 2004/2005 : Carrefour, Systeme U and Dia
- Exceeded 2005/06’s high expectation targets
- My customer’s sales have increased by over 200%
- Set up and management of the distribution in Italy - Business worth £400K.

Monitoring of sales and profit margin in the export accounts
Completion of budgets and forecast per account and area

Marketing management and development:
Development of consumer packaging, sales promotion and coordination of advertising campaign to strengthen brand identity and awareness.
High-impact presentation to distributors and retailing chains.
Launch of new promotional products and multiple line ranges
Organization and attendance of various international trade shows such as Messe Frankfurt, PLMA in Amsterdam, Rossija in Moscow
Sector: Household goods

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