Tiphaine Cogez

* Set up briefs (design agencies, fragrance houses, promotions and POSM suppliers…)
* Follow-up of the entirety of the development process (following industrialization, projects with the various services implied such as R&D, the engineers pack, the industrialists...)
* Follow-up launches (coordination with the related services and merchandising, development of the product datasheets and the sales leaflets)
* Follow-up animations of the existing lines
* Development of products for new launches, sets and gifts
* Analyze competition and opportunities of the various markets (qualitative and quantitative business review)
* Analyze tendencies of the market for developments to come

Sector: Luxury Goods and Cosmetics

Balmain, Sonia Rykiel and 6 brands on Distribution (Lanvin, Nickel, Burberry, Ungaro/ Ferragamo et Hermès)

Executing the marketing plan (launches, promotions, communication campaigns…) through efficient and relentless contact with our subsidiaries and suppliers
Marketing analysis (P&L, Sales forecasting control, promotion results, reporting to brands)
Following up marketing costs
Gifts and Sets developments on Sonia Rykiel and Balmain perfumes

Sector: Luxury Goods and Cosmetics

Product Manager for ROCHAS & TRUSSARDI Perfumes
International Operational Marketing Dpt
Realization of the International Promotional plan for ROCHAS & TRUSSARDI
Gifts et Sets Development in line with specific markets needs
Development of ROCHAS & TRUSSARDI Marketing Books
Communication: Development of an internal magazine called « ESSENCES » presenting markets’ activity, new launches and new fashion collections
PR :Reception of Spanish-speaker employees visiting Paris

Sector: Luxury Goods and Cosmetics