Stephane Jankowski

Applera, Applied Biosystems Headquarters (USA)
Genetic Analysis Marketing Group
Genetic Analysis Software

• Develop marketing plans for new products by performing competitive analysis, product positioning, revenue and unit forecasting, pricing strategies and product life-cycle management. Continuously monitor market needs and customer acceptance through sales force contact, customer visits, attending key conferences, and conducting voice of customer and secondary market research (Across US, Europe, APAC regions).
• Dynamic attitude and an extensive experience in building and sustaining successful relationships with internal and external customers as well as the ability to coordinate teams across organizational boundaries. Identify and develop relationships with industry and product champions.
• Performed extensive financial analysis for a new technology product.
• Develop tactical plans for launching products, including the creation of effective promotional and sales tools and collateral. Lead activities for the launch of a new software product – coordinated with software developers, applications specialists, marketing, web developers, PR, field support and operations to ensure an on-time launch.
• Continually monitor product performance (commercial and technical) and make suggestions to maximize market potential. Develop next generation products and product enhancements to the current genetic analysis product line.
• Conduct market research and market analysis to outline customer requirements, emerging trends and competitive activity and apply this knowledge to marketing plans and product development.
• Represent marketing in ongoing product development and in new product development especially in carrying out validations, alpha and beta testing. Work closely with program management, R&D, quality, operations, service, legal, field support, marketing and sales during new product development, launch, and support.
• Very strong written and oral communication, organization, and leadership skills.

Sector: Biotech

Applera, Applied Biosystems (France)
Support Group

Molecular Biology product line expert (GA/ SDS Instruments, GA/ SDS software, GA/ SDS reagents).

European activities:
• Worked closely with Pharmaceuticals Key Account Manager to develop business and new market opportunities.
• Worked closely with Foster City to identify new product opportunities as part of the European Sequence and Variation Analysis Network (2005-2006) and Genotyping Network (2003-2005).

France activities:
Worked as a key partner with sales to increase business revenue by doing the following:
• Supported Sales through sales demonstrations and seminar presentations.
• Enabled successful adoption of the SNPlex assay in several key customer accounts in France.
• Served as the specialist for Sequencing, Genotyping, Copy Number Variation and Mutation detection applications.
• Supported customers through troubleshooting and training.

Sector: Biotech

Managed a team of 3 Research assistants

Development of a new target identification technology based on subtractive hybridization.

Identify new candidate target and validation using Micro-Array, DNA sequencing and Gene Expression technologies.

Sector: Biotech