11 contacts

Sandrine MIRAS

LYON - France

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A former student at


2005 - 2007 : LIBERTESS (DEVEAUX GROUP)

Area Sales Manager (Europe, Russia, Asia)
Turnover of the company: € 4.3 millions

Selling textile to garment makers (independant makers and purchase groups)

•Managing 24 agents for a total turnover € 1,9 millions (44% of the total turnover of the compagny)
Objective: +19% / Achievement: +32%
•Meeting customers (3 to 4 days a week) : sales, negociation, claims settlements
•Ensuring the link between customers and the production in Turkey
•Participating in making the collection and adapting it to each area
Product development strategy in the short
run close to the season with frequent product renewal
Sector: Textiles

2004 - 2005 : SEB GROUP (CALOR)

Product Manager « Personal care »
Leader in the world of domestic appliances

•Management of a range of products (turnover: around € 30 millions)
•Competitors & market analysis, merchandisers panels study; sales & budget forecasts
•National launch of innovations - Introduction to the key accounts, the central
purchasing groups, and to the sales force
•Development of promotion plan (budget: € 250,000 for the period) and catalogues
Sector: Furnishing - Furniture - Home Appliances

2003 - 2004 : SEB GROUP (CALOR)

Product Manager « Home comfort »
•Management of a range of products - Marketing Plans 2005
•Competitors & market analysis, merchandisers panels study; sales & budget forecasts
•National launch of innovations - Introduction to the key accounts, the central
purchasing groups, and to the sales force
•Trade operations - Cross brands missions to optimize the marketing activities of the group
Sector: Furnishing - Furniture - Home Appliances

2002 : Biosphere Biological Technics

Consultant in internal organization
In Sfax (TUNISIA)

•Driving structural changes – Structuring offer
•Canvassing for new business in the Middle East (Egypt, Libya)
Sector: Trade - Industrial Wholesale Trade

2001 - 2002 : RAID HANNIBAL (EM LYON)

In charge of communication – Press Agent
Association of students from EM LYON

Sportive raid between Lyon and Turin. 4 days.
Budget : > 300 000 Euros
Sector: Sport - Leisure - Tourism

2001 : SYLTOURS

Commercial assistant
Travel agency

Canvassing, preparing offers, promotion campaign
Sector: Travel