Marketing and Communication Expert.
Worked more than 20 years in jobs related with Branding, Marketing and Advertising. Strong experience in Internet Marketing (since 1995). Long Consulting Experience.
If you understand Italian, you might want to have a look at my Marketing, Branding, Design and Internet Marketing blog: http://robertoventurini.blogspot.com/
Roberto Venturini
Country Manager, CB'a Italy
milano - Italy
| English | Italian |
Schools attended |
Università degli Studi di TORINO (Scuola di Amministrazione Aziendale) |
Politecnico di TORINO (Facoltà di Ingegneria) |
Since 2007: CB'a Italy |
Country Manager
| |
Country Manager - Italy at CB'a Italy - Branding,Corporate,Packaging,Commercial Architecture. In charge of the Italian office of CB'a Design Solutions Brand Experts. Key Areas: Branding, Packaging, Architecture, Design CB'a Design Solutions is an international company, headquartered in Paris, France, part of the WPP network. It is the second largest French agency for brand development, packaging etc. with more than 200 employees in France and several hundred throughout the world. | |
Sector: Communication and Media |
Since 2006: European University |
visiting professor
| |
Professor of Marketing at European University of Barcelona, Spain. | |
Sector: Universities and higher education institutions |
Since 1998: Journalist |
freelance
| |
Freelance Journalist Covering Marketing, Communications, Advertising, Internet. Have a regular column on Apogeonline.it. Contributor to ADV and Media Key and other magazines. | |
Sector: Communication and Media |
2001 - 2007 : Venturini.biz |
owner
| |
Independent Consultant, Marketing and Communication (based in Milano, Italy and Barcelona, Spain). Focusing on helping companies improve marketing activities and supporting clients in developing integrated (online/offline) communication. | |
Sector: Consulting and Services |
2000 - 2001 : Commstrategy |
Partner
| |
Partner at Digital Marketing and e-Business consulting. | |
Sector: Consulting and Services |
1997 - 1999 : McCann Erickson |
Account Director and Digital Marketing Strategist
| |
at McCann & Interactive (Milano), unit of McCann Erickson Italiana dedicated to New Media and Hi-Tech clients. In charge of Client handling and Strategy Development. Key Clients: Microsoft, Travelonline, WeBank.it, L’Oréal, Nestlé, Opel, TIN.it-Telecom Italia. In charge of agency’s participation in EEC research projects AMUSE (Interactive TV) and TRADE (e-commerce). | |
Sector: Internet |
1989 - 1996 : BBDO Italy |
Account Director
| |
Account Director and Planner Responsible for client handling and strategy development, mostly worked on international clients, actively involved in coordinating international projects. Among Key clients: Apple Computer, Pepsi Cola, Gillette. Account manager at BBDO Italy / Cyberio In 1995 BBDO Italy established one of Italy’s first interactive communication units (Cyberio) which I handled until I left the agency (on top of other assignments). | |
Sector: Advertising |
1986 - 1989 : Saatchi & Saatchi Milano |
Account Supervisor
| |
ADVERTISING AGENCY | |
Sector: Advertising |
1984 - 1986 : Soremark Luxembourg |
Product Manager
| |
Product Manager at Soremark Luxembourg Market testing / Product manager. In charge of European testing /research activity for experimental Ferrero products. | |
Sector: Marketing and Advertisement |
Interests |
Sailing |
