Rachid AIT ADDI

Sales Executive (advertisement), for L’AGEFI
(Financial Media Organisation: newspaper, weeklies, websites, database and events) Paris.

> > Commercial actions in France and abroad with the International department:
- Attract new customer, constitution and development of a portfolio on new sector (IT)
- Increase of the sales by 20% on 2006 vs 2005
- Overtaking of objectives by 15%
- Appointment (presentation of our publications, advertising offers and rates), mailing and phoning.
- Commercial offers and sales of advertising spaces (press and Web)

> > Multi-media knowledge (Internet, Weekly and Daily Press)
- Developed new Internet strategy
- Developed new product of communication

> > Managed Benchmarking

Interlocutors: AGEFI Representatives worldwide (Germany, Italy, Switzerland, the Netherlands, United Kingdoms, Spain, the USA), Communication Manager (banking, financial houses, insurance companies, listed companies, IT companies) and purchase managers in media agency.

Sector: Press and editorial

Marketing and Sales Assistant for L’AGEFI
(Financial press, with a newspaper, two weeklies and two websites) Paris.

> > Developed international marketing, conception of marketing tools (translation of commercial documents, conception of commercial Cds)
> > Assisted the commercial advertising director, back office of the department
- Enhanced customer satisfaction and loyalty
> > Prepare and Analyse survey realization
- The competitors of the AGEFI
- Strategies of communication of the advertisers
- Increase of the competitiveness

Sector: Marketing and Advertisement

Internship at a Spanish Bank, Caja Rural De Cordoba, Cordoba, Spain
> > Assisted the director agency, managed communication with clients
> > In charge of the daily reception of clients at the bank
> > Operated all daily banking activities (withdrawal, transfer...)
> > Translated From French to Spanish banking documents

Sector: Banking