I have been involved in the mobile industry since 1992. During these years, I have taken part in product development and management as well as launching mobile solutions and technologies for mass-market consumers.
Then, I have been in charge of handset product marketing and product development teams. As the matter of fact, in several international conditions (Asia, US, Europe), I was responsible of the whole handset chain: From initial marketing requirements to final handset deliveries.
For the last 3 years I have worked in international fields at DoCoMo organizing, chairing and animating product marketing and technical working of the worldwide group of 14 i-mode operators. This position required leadership, negotiation capacity, and some sense of humor(!) to define a common strategy for mobile internet services in Europe and Japan.
I have always been passionate about bringing to market successful product solutions in a fast moving and innovative world where new challenges call for entrepreneurial spirit.
ADDITIONAL LINKS ON LinkedIn.com
Pierre Rouillac
Handsets / e-services marketing director for overseas markets at DoCoMo
Paris, France
Pierre Rouillac | English | French |
Schools attended |
Université Compiègne (UTC Génie Mécanique) |
Since 2005: DoCoMo i-mode Europe B.V. |
Business development director
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~ Chairman of two international working groups: - Handset Requirements Working Group: Definition of handsets roadmap: Definition of mobiles strategy for operators / negotiations with manufacturers. - Specification Service Working Group: Definition of handsets requirements, based on mobile added value services strategy: Product marketing / technical specification. ~ Process Manager: Author of structured and adjusted processes for the Alliance. - Handset life time: Specification / RFQ / development / qualification. - Handset manufacturers’ relationships. ~ Marketing manager: -Proposal for Alliance marketing analysis (profiling): users and services, -Co-author of the global users’ segmentation: i-mode Japan & overseas. | |
Sector: Multimedia - Internet |
2002 - 2005 : Bouygues Telecom |
Handset director
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-(02/04-08/05) Product marketing manager : Specification & development (8 employees) ~ Definition, development & validation of each product to support any services offers: i-mode, post paid, pre paid, Universal mobile, corporate. ~ Analysis and support of new product partners (manufacturers, content provider, software providers). ~ Bouygues Telecom’s delegate at the European i-mode consortium (Alliance). Products definition and roadmap management. - 07/02-02/04) Product marketing manager : GSM portfolio manager (manager of 11 employees) ~ Marketing definition of Bouygues Telecom’s portfolio: acquisition / loyalty / corporate. Analysis, synthesis and decisions according to several internal inputs (procurements, marketing, commercial, and technical divisions). ~ Customization, follow up of regular products (Voice / WAP/ MMS). ~ Development of new concepts of products (Symbian OS / Windows CE / modules…). ~ Specification / development / validation of i-mode products. Project management. | |
Sector: Telecom Operators |
1998 - 2002 : Motorola SA |
Handset manager
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- (01/00 - 07/02) Products Director-France (manager of 10 employees) ~ Roadmap management for Motorola France. ~ Specification and technical validation for the French market. ~ Added value services development (content & servers) and business model creation (revenue sharing) according to new products launch strategy (EMS, WAP, JAVA). ~ Dedicated product support to Orange group (RFQs, product dev, qualifications). - (09/98- 01/00) Handset and accessories marketing product manager ~ Roadmap management for Motorola France (GSM / 2 ways radio / Iridium). ~ Development (software & hardware) of new products (Project management). | |
Sector: Telecom - Internet Products and Services |
1998 : Siemens SA |
Handset manager
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- (02/98 - 08/98) Handset and accessories marketing product manager ~ Roadmap management for Siemens France (GSM / DECT). ~ Development (software & hardware) of new products (Project management). | |
Sector: Telecom - Internet Products and Services |
1995 - 1998 : Bouygues Telecom |
Handset manager
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- (07/97 - 08/98) Development marketing product manager ~ Development of new products according to marketing strategy indications. - (02/97 - 07/97) Handset product manager ~ Marketing definition of the mass market portfolio. - (08/95 - 01/97) Technical qualification manager ~ Technical specification / Negotiation for handsets SIM and accessories. ~ GSM standardization forum participant. | |
Sector: Telecom Operators |
1992 - 1995 : Operator (France Telecom) |
Pager manager
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Technical project development leader for pagers Process manager : technical validation | |
Sector: Telecom Operators |
Interests |
Scuba diving Plane pilot |


