Eight years marketing in IT&T industry in Australia and the UK.
Specialties:
Broad marcoms experience in Business Software solutions including: campaign planning and management, marketing and PR agency relationship management, CRM, collateral design, event planning and management, email campaign development and management, website design, Google Adwords campaign management, blogging, podcasting.
Peter Vasey
Marketing Manager
Sydney - Australia
Schools attended |
Southern Cross University (Arts) |
Since 2007: Express Data |
Cisco Marketing Manager
| |
Responsible for all of Express Data's marketing of Cisco products to their partner base across Australia | |
Sector: Computer Equipment & Peripherals |
2005 - 2007 : CAST |
Marketing Manager, UK & Ireland
| |
Responsible for field marketing for the UK and Irish markets for CAST - a French B2B software company. CAST's application intelligence solution helps IT management and IT services companies better govern application development. At CAST I worked closely with the UK sales team to deliver strong growth in a key market for the organisation. Responsibilities include the management of local events - including seminars and webinars, conference sponsorship, direct marketing, liaison with partner marketing teams, PR - including agency liaison and placement of stories. Have worked to develop relationship with journalists. I have successfully developed a good relationship with key industry body to help position CAST as a thought leader. Working with clients, I have written customer case studies and have also written short white papers and edited the UK customer-facing newsletter. | |
Sector: High Tech |
2004 - 2005 : Sunrise Software |
Marketing Executive
| |
Provider of IT Service Management solutions. | |
Sector: Software publishers |
2003 - 2004 : Dialect Solutions |
Marketing Campaign Exec
| |
Provider of online payments processing software and servers for online merchants and financial institutions | |
Sector: Software publishers |
1999 - 2003 : FinancePlus Software |
Marketing Executive
| |
Provider of SME Accounting and CRM software. | |
Sector: Software publishers |
1998 : SBA Music |
Marketing Assistant
| |
Distributor of music and music videos to DJs and Nightclubs across Australia. | |
Sector: Music |
Hobbies |
running, cricket, music |
