Peinda LY

Sales and product development attachée, MP2 Cosmetic Solutions

MP2 COSMETIC SOLUTIONS is a French company which manufactures perfumes and cosmetics for private labels.

We deliver a finished product to the customer.

References: Parfums CHANTAL THOMASS, Parfums EDEN PARK, POINT SOLEIL, SCHERRER, COSTUME NATIONAL, MATTHEW WILLIAMSON, RICHARD JAMES, LLADRO, CYRILLUS, TRUFFAUT...

My missions as a sales and product development attachée:

Marketing :

- Creation of the product’s marketing concept depending
on the customer’s brand culture(choice of the laboratory
for the bulk elaboration, of suppliers for the
product packaging) to the delivery of the product.
- Developed international marketing mix, benchmarked
competitors and suppliers
- Participated in the launching of new products
-
Elaborated English marketing texts for skin cares from
our labs technical presentations

Development :

- Developed a SPA gift set for a French ready- to- wear brand
- Created a range of 5 nail polishes
- Developed a mascara adapted to women wearing lenses and
a protective duo tube combining a lipstick and a hand
cream for the N°1 in France for the tanning in cabins
(POINT SOLEIL)
- Sourced lip glosses from Hong Kong, purchased perfumed
products components, chose suppliers, negociated
prices and delivery terms, followed- up the production
and the tranport of the goods

Export :

- Took in charge the entire export files of Matthew Williamson and Richard James (2 British fashion designers) cosmetics and perfumed products: from the UK to China and Turkey
- Quoted prices linked to Incoterms in compliance with the customs regulation

Sales :

- Took appointments with prospects and followed-up current
business.
- Prepared and participated in trade shows (Private Label
Manufacturers Association, Amsterdam – Cosmeeting
Beyond Beauty, Paris)
- Canvassing, updated the customers portfolio, searched for
new French and international
customers, mailing, screened and met prospects,
follow - up of current business, executed prospects reminders


Languages: French (mother tongue), English and Spanish (fluent)

Sector: Luxury Goods and Cosmetics