Olivier FLANDRE

Building strong brands and developing global communications strategies are critical for today's advertisers. Ipsos helps clients define their advertising concepts, and measure and forecast the effectiveness of their advertising campaigns. Our precise analysis measures return on media investments, and helps strengthen market share.

Ipsos ASI The Advertising Research Specialists, is the Group's dedicated brand in advertising research. With offices in 25 countries, it is the largest provider of advertising pre-testing services in the world.

Sector: Market Studies

KLEFFMANN GROUP was funded in 1990 in Germany by Burkhard Kleffmann and is nowadays the worlds leading market research institute in the agriculture sector, with a turnover of 10 million Euros. Especially in the field of crop protection and seeds we are the market leader worldwide due to our software amis®.

Fast Forward expresses our enthusiasm as well as our permanent innovative progress and company philosophy: with KLEFFMANN you are always one step ahead! The subsequent special features are connected with this development: international compatibility & global standard, quality & speed as well as expertise and extensive know-how complete with extraordinary service and effective results.

As a full service institute we offer solutions for marketing strategy planning throughout the entire FOOD CHAIN in addition to market research.

It is not a consequence of whether it is face-to-face or telephone interviews: we conduct about 300.000 interviews worldwide every year. Our international network (17 subsidiaries in the world) enables us to act as effectively in the village nearby or around the globe. At your request with either total anonymity or in our name. Our purchasers' requirements and the needs of their customers are always given our utmost attention.

We do not abandon you alone with your data, but provide starting points for interpretation and strategic recommendations for the future with our comprehensive view and our market knowledge.

For more information, please don not hesitate to contact us:
Kleffmann y Partner México
Address: Dante 36, Despacho 201, Col. Anzures, Delegación Miguel Hidalgo, 11590, Ciudad de México, Distrito Federal, MEXICO
Tel: (0052) 55 26 24 02 17
Productos o servicios


We offer our services in two business sectors: In addition to our well-known AMIS panel studies that collects data on the crop-specific market shares for seeds and crop protection for industry every year, qualitative market research and our call center services have continuously generated importance within the last two years. We have summed up these activities under the title MARKETING SERVICES.

- AMIS®
The agricultural marketing information system (amis® ) worldwide provides detailed analyses of individual agricultural markets. With amis® you will be able to explore individual countries or even entire continents. All aspects that are necessary to analyse the agricultural market are covered.
-Amis® does not only provide you with technical information, such as market shares of products/varieties, application rates, seed density etc but also with qualitative data, providing comprehensive information on purchasing behaviour, reasons for decisions and influencing factors.

+ MARKETING SERVICES:
KLEFFMANN offers any service you need for your marketing. No matter if you want to know what position your products or services have in competition, what your competitors are doing on the market or how satisfied your customers are. You will find the answers to your questions in our projects.
The following features apply to all our studies:
- Field work quality: all market research projects are carried out by us
- Individual interviewer training
- Call Centre competence
- Software development

+ METHODS AND TOOLS:
- Tracking
- Product Positioning
- Cluster Analysis
- Market Analysis
- Conjoint Analysis
- Recall (after sales)
- Omnibus
- Brand Awareness
- POS – Studies
- Mystery Shopping
- Adress Updatings
- Direct Marketing
- Online Research
- Price Sensitivity
- Customer Satisfaction Analysis
- Name Tests
- Image Analysis
- Media Analysis
- Pre- / Post Test
- Panel Surveys
- Etc.

Sector: Market Studies