Marosh SVIEZENY
Praha - Czech Re.
| English | French |
Schools attended |
Ecole Supérieure de Commerce (Euromed Marseille Ecole de Management, marketing) |
Since 2003: Altadis Ceska Republika s.r.o. |
Market Manager
| |
Market Manager Czech Republic, Prague - Set up and management of the Czech subsidiary - entity of 9 people in charge of the distribution and promotion of Gauloises cigarettes in the Horeca and Border Business Channels. - Commercial & Marketing Strategies elaboration and implementation. - Coordination of the local partner (Imperial Tobacco Czech Rep.) regarding import and distribution in other channels. | |
Sector: Tobacco |
2001 - 2002 : Altadis |
Market Manager
| |
Market Manager Austria & Switzerland, Paris - Managing export and license partnerships (coordination of the local partners - Tobaccoland Austria and BAT Switzerland). - In charge of the cigarettes brand portfolio in these 2 countries. - Elaboration of the country business plans: media planning, promotion and Horeca activities. - Market analysis and reporting to Europe Area Director. | |
Sector: Tobacco |
1998 - 2000 : Altadis |
Brand Manager
| |
Gauloises Brand Manager, Paris - In charge of the packaging of the international range of cigarette brand Gauloises. - Coordination with markets regarding packaging and product specifications (presence of the brand in over 50 countries). - Development and harmonization of the international packaging of Gauloises. - Communication campaigns for France, Italy and Mauritania. - Development of new concepts and packaging. - Managing the Brand Database (fact-book, brand review, reporting…). | |
Sector: Tobacco |
Interests |
Golf, Tennis, Ski, Cooking, Piano |
