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Marc Menant

Junior Market Analyst - Richemont Competitor Intelligence Departement

Le Sentier / Lausanne - Switzerland

 HomeUnited StatesMarc Menant

  English   |   French
- Analyse of the jewellery/watch business
- Redaction of a bi-monthly newsletter covering the luxury business

Schools attended

Sup de Goût (Institut Supérieur de Marketing du Goût)

2004 - 2006 : Thomas publishing

Marketing executive
International BtoB publishing company, headquarted in NY, USA
- Led the development of a European corporate image together with the subsidiaries' CEO (France/Italy/Germany)
- Led the launch of a new European magazine: Market potential analysis, business plan realisation, budget follow-up
- Direct marketing: Post/fax/On-line mailing, newsletters, coordination of leaflets/in-house adverts realisation
- PR and brand recognition: exchange deal negotiation with major European industrial shows
- Sales development: prospect database creation and management
Sector: Communication and Media

Interests

Internet, NTIC, Oenologie, Artisanat d'art et de luxe, Tennis, blog, web 2.0, Littérature française, Gastronomie, Vins et Spiritueux, Voyages, Ecriture, Mode, Art et Design, Sport, Web design

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