- Analyse of the jewellery/watch business
- Redaction of a bi-monthly newsletter covering the luxury business
Marc Menant
Junior Market Analyst - Richemont Competitor Intelligence Departement
Le Sentier / Lausanne - Switzerland
| English | French |
Schools attended |
Sup de Goût (Institut Supérieur de Marketing du Goût) |
2004 - 2006 : Thomas publishing |
Marketing executive
| |
International BtoB publishing company, headquarted in NY, USA - Led the development of a European corporate image together with the subsidiaries' CEO (France/Italy/Germany) - Led the launch of a new European magazine: Market potential analysis, business plan realisation, budget follow-up - Direct marketing: Post/fax/On-line mailing, newsletters, coordination of leaflets/in-house adverts realisation - PR and brand recognition: exchange deal negotiation with major European industrial shows - Sales development: prospect database creation and management | |
Sector: Communication and Media |
Interests |
Internet, NTIC, Oenologie, Artisanat d'art et de luxe, Tennis, blog, web 2.0, Littérature française, Gastronomie, Vins et Spiritueux, Voyages, Ecriture, Mode, Art et Design, Sport, Web design |
