Mar. 04 - present : Head of MARKETING CIC Bank
In charge of trade communication (€ 4m budget ), sales methods and reporting.
Coordination of the national marketing campaigns.
Creation of local offers & tools to develop client portfolio.
Enhancing customer loyalty by various means.
Improving sales methods and organization within the retail network.
Creation and analysis of sales reporting and internal commercial challenges.
HERVE REGNAULT
Marketing & Sales Manager
BORDEAUX - France
| English | French |
Schools attended |
ESC Bordeaux (ESC - Spécialisation Marketing Ventes) |
2002 - 2004 : CIC SOCIETE BORDELAISE |
BANK MANAGER
| |
Assignment: Increase the profitability of an existing local branch. Managed over 1500 individuals, 400 professionals and 150 companies. Had a direct relationship with firms and corporate executives. Results : 22% increase in gross banking income. | |
Sector: Banking |
1999 - 2001 : CIC SOCIETE BORDELAISE |
BANK MANAGER
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Assignment: Setting-up of a new local branch. Intensive canvassing: 600 Clients (Individuals, Professionals & Companies). Gross banking income generated : € 550k per annum (based on the last quarter). | |
Sector: Banking |
1997 - 1999 : BANQUE POPULAIRE |
Business Banking Client Manager
| |
Assignment: Corporate service for +/- 100 business contacts. Appropriations administered : Loans € 17m, Savings € 11m. | |
Sector: Banking |
1994 - 1997 : BANQUE POPULAIRE |
Risk Analyst – Credit Department
| |
Assignment: Credit analysis of companies’ loan requests. Responsible for scoring applications for individuals, professionals and companies. | |
Sector: Banking |
1991 - 1994 : RELIEF |
Travel Agent
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Incentive & Journeys company Organisation of different trips, in charge of the logistics, tour guide. | |
Sector: Travel |
Interests |
- Travelling. - Scuba diving (I’m Paddy advanced). - Golf : I play golf and regularly organize competitions for corporate entertainment as well as for pleasure. - Wine tasting. |
