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Frederic Bonnard

Experienced software executive



Frederic Bonnard

  English   |   French
Summary:
Started working for Intel in Europe and then spent 10 years in California in Product Marketing/Product Management in the software industry working for companies such as NeXT, Apple and Netscape. Back in France in 2001, worked for 2 start ups: Alternis as VP Product Marketing (funded by Benchmark Capital) and Atlas Venture as CEO (funded by Atlas Venture). Currently driving the sales of SOA product line for Software AG in France.

Strengths:
- 17 years of experience in entreprise software
- multi-cultural experience (10 years in the US + 7 years in Europe)
- broad functional experience: from product management and marketing to biz devt and sales management
- experience of big establiched companies and small start ups
- strong experience in building new teams from scratch
- experienced in adressing new markets or product categories

Specialties:
Product marketing, new markets development, team building and management,

Schools attended


Since 2006: SoftwareAG

Director, SOA Business Unit - France
Manage sales, presales and marketing for crossvision, a suite of new products to help companies implement Software Oriented Architectures (SOA), at SoftwareAG France, a 22M€ revenue subsidiary.
Industry: Software publishers

2003 - 2005 : Software AG

Director Technology, Solutions and Marketing France
Managed product marketing, corporate marketing and pre-sales activities for all Software AG’s products including SOA and legacy modernization.
Industry: Software publishers

2002 - 2003 : Avivias

CEO
Lead a start-up funded by Atlas Venture and SGAM to develop and market software solutions for the management of digital content for the Media and Corporate markets in France
Industry: Software publishers

2001 - 2002 : Alternis

Vice President, Product Marketing
Managed Product Management/Marketing and acted as VP of Engineering for Alternis, a Benchmark Capital-backed software company that provides middleware to mobile operators for next generation services in France.
Industry: Software publishers

2000 - 2001 : Totality

Director, Product Marketing
Senior Director Product Marketing, CA, USA
Built and managed Product Marketing and Product Management organizations for Totality, a $122M funded Management Service Provider (MSP) that provides outsourced e-business site operations.
Industry: Software publishers

1999 - 2000 : Netscape

Director Product Marketing - B2B Marketplace
Managed rollout of MarketMaker, an infrastructure software that enables companies to build B2B marketplaces in CA, USA
Industry: Software publishers

1997 - 1999 : Netscape

Group Product Marketing Manager - Application Integration
Managed a team of Product Marketing Managers to market Netscape’s Application Integration products that enable companies to integrate e-business solutions with existing applications in CA, USA
Industry: Software publishers

1995 - 1997 : NeXT

Senior Product Marketing Manager – OpenStep/NeXTStep
Managed OpenStep/NeXTStep, a $20M/year product line of enterprise application development solutions, from introduction to three major releases and the YellowBox, a framework for MacOS in CA, USA
Industry: Software publishers

1993 - 1995 : Alsys

Product Marketing Manager
Managed a $5M/year product line of development tools for mission-critical applications in CA, USA
Industry: Software publishers

1992 - 1993 : ELSA Software

Business Development Manager
Implemented the US subsidiary of a European company to market software development environment in CA, USA
Industry: Software publishers

1990 - 1991 : Intel

Sales Engineer
Managed European joint marketing programs with IBM Europe in Paris, France and Swindon, UK
Industry: Electronics and microelectronics

Interests

Trail running

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