Franck Pernez
Business Developement Director France
Paris, France
Franck Pernez |
English
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French
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| A post-graduate in Experimental Social Psychology, Franck started out at Millward Brown in Paris and Budapest, specializing in TV tracking and interactive studies.
A spell at BVA (France's #5 MR institute, where he launched dedicated Internet subsidiaries) led to a post at Novatris/Harris Interactive, developing internet-based TV tracking tools.
In 2003, as Senior Sales Consultant for France and Netherlands at Ciao Consumer Access, he took an active role in the business development of the company that has positioned itself as reliable and high quality service provider for market research professionals.
From mid-2005 to end october 2007 he was advising MR agencies (Ipsos, Synovate, Hall & Partners, Cyble...) and end-users (J&J, l'Oreal, 3M) on converting to online market intelligence platforms.
Since November 2007, he is working as Business Development Director at Metrix Lab, one of the european leader online market research company and will try to succeed with his french team to be the best online market research company in France. |
Université Paris 10 Nanterre (Psychologie sociale)("Bias control processes and methodologies for information collection", University of Paris X, 1999.) |
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2005 - 2007 : External Consultant | |
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| Industry: Consulting and Services |
2003 - 2005 : Ciao-Greenfield Online | |
2001 - 2003 : Novatris-Harris Interactive | |
1999 - 2000 : Millward Brown | |
| produce music, share nice restaurants, visit berlin or tokyo... |