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TechnoStrategic Intelligence ©: Innovation meant to innovate
During the 19th century the introduction of the production equipment began. Industrialization grew through the world which was fragmented into geographical areas strongly dominated by Old Europe.
In the 20th century, the optimisation of production systems was directed to the finding needs for future markets. The issue of the domination passed by the introduction of differentiating factors regarding the substance though the form as well.
Marketing aimed to predict what technique should be in order to satisfy a target market.
Although that period produced radical innovations, it specially developed incremental types of them, and at the same time, weaknesses of predictive marketing models accentuated the standardisation of solutions.
We think, at Glaizer Group, that the 21st Century will be the one where the control of an alternative kind of innovation will not be radical nor incremental. This control will reinforce the capacity to amalgamate antagonistic steps such as: Strategic Marketing and Applied Research. The main goal will be to predict the evolution of markets in order to create semi-radical innovations
As a result of several years of research, Glaizer Group has developed creation and management tools which are able to obtain, by digital simulation, this transitory though appropriate fusion with the service of new concepts development.
Florian Delvaux
Competitive Intelligence consultant
Paris - France
A former student at |
Since 2006: Glaizer Group |
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Competitive Intelligence Consultant
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Create in June 2003, the company Glaizer Group is a innovation’s agency of which activities summarize themselves in 2 trades:
• supply of services-providing dedicated to the promotion of the technological innovation, and the realization of innovating multisector projects with very strong added value, • Creation, gestation and Predevelopment of generics technologies. Our principal targets are them – VSE - SME - large industrialists - in phase of research upstream of innovating projects. We create optimal solutions for our customers : Based on a new generic approach of creation, gestation, Predevelopment and management of innovating projects, we designed a wallet of services of councils whose spectrum covers 2 fundamental axes: The Morphing and the Premastering. The first, gMS®, ensure the creation and the optimal gestation of the technological innovations. The second, gPMS®, ensure the optimal realization of prototypes. The optimality of the solutions is measured here with the direction time/cost/performance/business success. The Morphing segments in coherent services and nevertheless independent: 1. the search for products concepts or innovative services (by improvement of existing or rupture with the Know How of system customer), gTSS® 2. the scientific and industrial valorization of the endogenous inventions, gTVS® 3. The operational accompaniment with the acquisition of financial supports dedicated to the technological innovation, gOFS®. Moreover, these services combine to form the service gMS®. The PreMastering Services, gPMS®, is form by: 1. the piloting of products research and development operations or innovating services, 2. The operational accompaniment with acquisition of financial supports dedicated to the technological innovation, gOFS®. These services of proactive councils are imbricated in a coherent system to form a total offer which represents our product star, The Global Services TechnoStrategic Intelligence, GITSS®. The contribution of the Glaizer Group approach concerning its service offers is the notable increase: • Description of strategy by the technological innovation • Valorization of the innovating potential of the R&D activities in their dimension legal, financial, scientific and technological. • Success rate in the transformation of ideas into viable projects and ideally anchored in a market segment of which solvency was shown. We create for us tomorrow technologies : Our management of the innovation enables us to maintain creative entropy whose result is the incubation of projects with very strong potential. Our work of Strategic Marketing and Industrial research produces Products, Technologies or true commercial structures (start-up). By our proactive technological Preincubator, we create and sell technologies of tomorrow. It is the Business to Invest. The legitimacy of Glaizer Group in its action of promotion is ensured by: • The statute of Young Innovating Company until 2010 (French Industrial and Economic Ministry). • Approval research-providing company (French Research Ministry) These two rewards make of Glaizer Group, one of the new more innovating companies of France. |
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Sector: Organization and Strategy
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2004 - 2005 : Lafarge Mortiers |
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Sector: Real Estate, Civil Engineering
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2003 - 2004 : SARL Delvaux |
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Sector: Local shops and businesses
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2002 - 2003 : ISS France |
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Sector: Pollution and Waste Management
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