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Eva Bianchi

US Wholesale Manager, VILEBREQUIN

New York - United States

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  English   |   French

A former student at

 AUDENCIA (Ecole de Management - Audencia)(Masters in Management ranks 8th in Europe (the Financial Times - 2007))
 American University (Intl Business & Trade)(Washington, DC)
 L.E.A. (Langues Etrangeres Appliquees)(Aix en Provence)
 Facultad de Traductores e Interpretes (Translation)(Granada, Spain)

Since 2007: VILEBREQUIN

Wholesale Manager
New York, NY

2004 - 2007 : Tess Loriani

Marketing & Sales Manager
New York, NY

Entrepreneurial role: Launched and developed a new brand

-Developed and implemented marketing strategy – product catalog, website, press book, e-newsletter, point of sales material, sales promotion tools (gift with purchase, discount)
-Built up awareness of the brand through advertising and product placement in specialized and public press
-Performed brand performance and competitive analysis. Worked in partnership with financial investors and logistics company
-Created and managed Wholesale, Internet and B2C businesses:
-Increased brand visibility and sales by managing and attending fashion trade shows in the USA
-Recruited and managed the sales representatives throughout the USA
-Took the brand from the ground up to $XK yearly turnover
Sector: Textile - Clothing - Accessories

2004 : TNS

Market Research Analyst
Paris, France

-Worked on “Brand & Advertising International Tracking”, a European multi-client car study, for Nissan Europe
-Managed ad-hoc advertising post-tests in Europe throughout the project life cycle: questionnaire development, fieldwork supervision, creation of the reports as well as analysis and recommendations
-Analyzed advertising monthly tracking data and produced specific country presentations
-Carried out a European automotive market analysis study for TNS to improve quality of recommendations
-Participated in a series of TNS-sponsored trainings led by a senior advertising consultant
Sector: Marketing and Advertisement

2004 : CHANTAL THOMASS

Assistant Brand Manager
Paris, France
Sector: Textile - Clothing - Accessories

2003 : PROMOSTYL

Sales Director' s Assistant
Paris, France
Sector: Consulting and Services

2003 : Susan Davis International

PR Assistant
Washington, DC

2001 : AIR FRANCE

Assistant Product Manager
London, UK
Sector: Airline transportation