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Emmanuel M. Harlé

Key Account Manager, General Electric

Beijing - China

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Schools attended

IAE de Nantes (Centre de Management International Franco-Chinois)(Nantes, Shanghai, Beijing)
NEGOCIA (Etablissement de formation de la Chambre de Commerce et d'Industrie de Paris)(Semester in Germany (Institut fuer Europaeische Studien, Freiburg i. Br.))

2005 - 2008 : Cocoon Co. Ltd

Managing Director
Point of Sales Agency dedicated to foreign enterprises involved into Mass Consumer markets in China.

Core Business activity: communication supports, automatic displays,
tools dedicated to promotional activities at the point of sales

Core Business activity: communication supports, automatic displays,
tools dedicated to promotional activities at the point of sales

Clients references: PEPSICO (PEPSI, 7UP brands), BUDWEISER, COCA-COLA, MICHELIN, GOODYEAR, PIRELLI, PEUGEOT, CITROEN, AIR FRANCE, SKYTEAM, LUFTHANSA, MASTER KANG, KRAFT, DANONE, HERSHEY'S, PERNOD RICARD, Laboratoires Pierre Fabre, BEIERSDORF, BAYER Healthcare, XIAN JANSSEN Pharma (J&J), ROCHE, SIEMENS, BRITISH PETROLEUM, TOTAL Petrochemicals, MAISON de la FRANCE (Ministère du Tourisme Francais), FERROSAN, TNS Sport, CTR Market Research, CSM Media Research, MINDSHARE (GroupM), Carl Duisberg Centren (CDC), SOPEXA, Royal Embassy of the Netherlands, ESC Rouen, Deutscher Akademischer Austausch Dienst (DAAD), Global-MMK, ASIAPRO, Int'l Chef Recruitment (ICR)...

Welcome to visit us at: www.cocooncn.com
Sector: Marketing and Advertisement

2002 - 2005 : CTR Market Research

Research Manager
Development of international accounts within 2 Dept..: Media & Brand research and: Consumer Panel
Led media & marketing research projects: qualitative & quantitative (proposals, analysis and presentations)
Clients: Press and TV media, Communication agencies, FMCG Manufacturers & Retailers

www.ctrchina.cn
Sector: Market Studies

2001 - 2002 : CCTV GBI

Business Executive
Marketing & Business Development achieved within an agency of the China Central TV. Creation of CRM tools: database, mailings and brochures. Business development & PR incl. professional trade fairs & events organization.
Sector: Advertising

2000 : CCIP - CEFC (Paris Chamber of Commerce - Franco-Chinese Exchange Committee)

Journalist - Reporter
Reporting about the environment of investment in North-West, Central and North-East China; Ca. 70 companies (mainly plants of manufacturers in various industries) and governmental institutions met in 14 provinces; 16 000 km in 3 months. Publications.
Sector: Organization and Strategy

Interests

TV Host on Beijing Satellite (BTV) for 2 years in a weekly program, Moto/Sidecar, Airplanes, Antiques , Badminton , Swimming, Travel

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