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Didier Peycelon

Sales Manager Liquid EMEA

Lyon - France

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Since December 2005 - Sales manager Europe for the Liquid activity
- Responsibility: Creation of division, Construction plan of commercial development Objective of revenue for the first year: 32.1 Mio € (+ 30% vs. 2005)
- Objective of the second year: 35 Mio € (+ 9% vs. 2006)
• Presentation of strategic action plan to Top Management
• Creation and setting of a new European liquid organization
• Development of synergies with planning, purchasing, production and finance
• Management of people, geographical areas and prospecting sectors
• Piloting a team of 12 collaborators (5 technical-commercial, 6 administrators sales, 1 telephone marketing)
• Control of the adequacy between results and objectives, readjustments of supports
• Development of the recommendations to the hierarchy

Schools attended

ISGC / Sup de Co Saint Etienne (I.S.G.C. Institut Supérieur de Gestion Commerciale)(+ une année Assistant Marketing)

1998 - 2005 : Capsugel / Pfizer

Sales Manager
From January 1998 to November 2005 - Sales manager Western Europe (from Scandinavia to Italy South) for the Dietary and Food complements activity
- Responsibility: Development and implementation of a new commercial structure focused on the food complements.
• Evolution within this period
o Turnover : from 3 to 42.7 million €
o Sales force : from 2 to 16 people
• Complete role of commercial management
o Definition and strategic implementation
o Animation and team motivation
o Planning, organization and reportings upstream and downstream
o Analyze competition strategy
Sector: Chemical industries

Hobbies

Practice of football in club - FCRM (Football Club Roule Mulatière)
Bridge and tarot
Ex city council man of La Mulatière in charge of sports activities and businesses school
Geographically mobile (France or foreigner)
Professional English

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