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Céline PRINCET

Marketing & Communication

PARIS - France

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With 3 years of experience in both marketing and communication in a wide variety of business applications, I am looking for an international opportunity as my next career step.

My skills?
Experience in both marketing & communication, worked within multi-lingual environments within several industry leading companies.

My skills include:
Marketing:
- Developing strategic marketing plans
- Project development, launching of new products
- Development of packaging, managing sales tools
- Direct marketing, webmarketing, CRM
- Quantitative and qualitative market studies

Communication:
- Communication campaigns, organization of events
- Negociation of media plans and partnerships
- Public Relations

International:
- 6 years of expatriation (Europe, North America and Asia)
- Fluent in English and French

My experiences have taught me to have an hands on approach, adapt myself easily to new challenges, and work within a team with an entrepreneurial spirit.

Schools attended


Since 2007: EXPOSIUM - UNIBAIL-RODAMCO GROUP, Paris La Défense, France

Communication Executive
Turnover : 250 M. €, Workforce : 330, Numbers of exhibitions :130
www.exposium.fr

Cards & Identification 2008 exhibition, Up-market new technology
www.cartes.com

- Developed communication tools: brochure, communication guide, media plan
- Developed and updated the 2008 website
- Direct marketing: database, mailings, newsletters
- Press relations and organisation of events : press conference, steering comitee
Sector: Shows - Congresses - Expos

2007 : WORD APPEAL - PELHAM MEDIA GROUP, Paris, France

Project Manager
Updated the “Gaz de France” website
Sector: Communication and Media

2005 - 2006 : FILDEBROC, Boulogne-Billancourt, France

Marketing and Communication Executive
- Developed projects, marketing plans and communications campaigns
- Prospected and negociated partnerships with television channels, distributors and banks
- Set up of budget propositions for french and international organisations
Sector: Communication and Media

2003 - 2004 : UNIVERSAL PICTURES VIDEO, Paris, France

Junior Product Manager
DVD distribution in Fnac, Virgin, Carrefour

- Developed marketing plans and new product presentations for seminars for the sales force
- Briefed and managed agencies for the creation of marketing and communication tools : packaging, sales brochures, POS, advertising (press, television and radio)
- Managed promotions (Christmas, Easter...)
Sector: Communication and Media

2003 : LANCÔME - L’OREAL GROUP, Montreal, Canada

Dissertation
Marketing Department : “Lancôme and the 18-24 years old in Canada: perceptions and opportunities”
Sector: Luxury Goods and Cosmetics

2002 : VIVENDI UNIVERSAL NET FOR MOBILE, Paris, France

Dissertation
Marketing Department : “Study of European competition, with a focus on the import of technological know-how and services available for mobile phones”
Sector: High Tech

2001 : ELLE & VIRE - BONGRAIN GROUP, Neuilly sur Seine, France

International Junior Product Manager
Turnover : 300 M. €, Workforce : 700, 20 professional products

Production of dairy products for luxury international hotels

- Managed sales tools and developed communication supports: product sheet, magazines, newsletters, contests, christmas cards
- Webmarketing & CRM: developed and updated websites and e-mailings
- Launched new products and adapted packaging for international distribution
- Carried out quantitative and qualitative market research
Sector: Agribusiness and agriculture

2001 : ARCANCIL - VALDOR LABORATORIES - Argenteuil, France

Marketing Research Department
Sector: Luxury Goods and Cosmetics

2000 : STOLT OFFSHORE - Aberdeen , Scotland

Marketing and Communication Assistant
Sector: Petroleum - Exploration - Production - Refining

Hobbies

Mmodern jazz dance, volley ball, skiing, Cinema, Decoration, Gastronomy and Travelling, Theatre and Piano

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