Bertrand AUGUSTIN
International Category Manager, AGENOR
Divonne-les-bains, France
Bertrand AUGUSTIN | English | French |
Agenor is the International Buying Center for 3 major retaillers in Europe (INTERMARCHE, EDEKA, EROSKI).As an International Category Manager, I'm in charge of framework negotiations for Branded Products on Fresh Non-Dairy group. |
Schools attended |
ENSBANA (Ecole Nationale Supérieure de Biologie Appliquée à la Nutrition et l'Alimentation) |
Since 2003: Agenor |
International Category Manager
| |
•Definition of European commercial strategies working with the local buyers of 9 countries. Turnover : 600 millions €. •Negociation of framework agreements for National/International Brands, •Building and following up of actions plan : development of new markets, European promotions, support of new products, opening to new countries… | |
Sector: Purchasing Departments |
2001 - 2003 : AGENOR AG |
International Buying Manager Fruits & Veg. / Seafood – Preserved, frozen, chilled products
| |
Experience of expatriation in Rapperswil (ZURICH-CH) •European negotiation for Branded products and Private Label tenders. Purchasing budget : 370 millions €. •Call for tender (Private Label, First Prices, Import) : definition of needs for each country, standardization of products, bargaining with suppliers, allotment of volumes. Coordination of internal departments (Quality / Marketing / Logistics). •Leader in the starting phase of an e-sourcing / auctions Project. | |
Sector: Purchasing Departments |
1996 - 2001 : Intermarché France |
Head of Quality/R&D Department for Fruits & Vegetables (Preserved, frozen, Fresh)
| |
•Quality management : building of an inspection plan for products and packagings (600 products, budget : 300 000€), quality auditing and following up of 30 factories including 4 subsidiaries of ITM. •Development of new Private Label (about 30 products per year) : definition of recipies with industrial suppliers, marketing and purchasing departments ; writing of technical specificatons ; selection of factories. •Head of department : trainning and supervision of 2 quality managers. Representative of ITM for national technical meetings. | |
Sector: Distribution |
Interests |
ENSBANA Alumni (President), Mountain, Travels, Familly |


