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Benjamin HARQUEVAUX
Communications manager
Boulogne - France
| English | French |
After more than 5 years exprience in th sport business, i'm now in charge of the communication, the promotion and the partnership programme of L'Equipe 24/24, the 100% subsidiary of L'Equipe which produces L'Equipe TV, L'Equipe.fr and all the multimedia products of the Groupe L'Euqipe. |
Schools attended |
Université Rouen Haute Normandie (UFR Sciences et Techniques)(Mémoire : Marché et métiers du marketing sportif : analyse et évolution) |
Institut International Communication Paris (Mémoire : L’exploitation des partenariats sportifs par les entreprises) |
Université Caen Basse Normandie (UFR STAPS - Sciences et Techniques des Activités Physiques et Sportives) |
Since 2007: L'Equipe |
Communications manager
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In charge of the communication, the partnerships and the promotion of L'Equipe TV, lequipe.fr and all the multimedia products of the Groupe L'Equipe (Mobile, Internet...) | |
Sector: Communication and Media |
2006 : Accor |
Consultant / Project Manager
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- Managing the hospitality organisation on the Tour de France 2006 - Involvement of the hotels’ network at each stage - Optimisation of the brand visibility and negotiation with the rights holder ASO | |
Sector: Tourism |
2004 - 2006 : Comm'unity |
Consultant / Account Manager
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1 - Duties - Managing international client accounts (French Cycling Federation, Total, GENERALI assurances,French Motorsport Federation, European Swimming Federation, Caisse d’Epargne and Paris’ Airport - Brief taking - recommendation writing & presentation - meetings management - events organisation - budget management - suppliers co-ordination - production & graphic guidelines management - contract negotiations 2 - Achievements - Events organisation: Event’s Exhibitions (the FIFA 100 years in Paris, 50 years of Nobel Peace Prizes and Paris 2012 promotion) ; Regatta for 700 people during 3 days in Hyeres, BMX France Tour, Press Conferences… - Definition of and sale of marketing rights for the Tack Cycling World Championships in Bordeaux and the French Cycling Federation - Managing the graphic guidelines applications and the sponsors TV visibility on the events: European Swimming Championships, Tack Cycling World Championships and French Cycling Championships - Audit on the communication strategy in Comics for Caisse d’Epargne and on the strategy and the values of the brand Vittel - Corporate & media partnerships management: Isostar/FFC ; Adidas/FFC ; Fenioux/FFC ; Lanson/ADP ; Aquarel/FFC ; RMC/ FFC ; Sud Ouest/FFC ; FTV/ FFC | |
Sector: Public Relations and communication |
2001 - 2003 : La Poste |
Sponsorship and Event Project Manager
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1 - Duties - Management of the marketing rights of the French Football Team and the League Football Cup - contract negotiations with the rights holder - technical specifications book writing - agencies competitions management - suppliers & agencies management 2 - Achievements - Organisation of a specific operation on & off line around the FIFA World Cup 2002 - Co-ordination of hospitality events: Stade de France ; Clairefontaine - Organisation of the International internal football tournament | |
Sector: Public Services - Administration |
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