Aurelie Enou

Total sales handled in 07: approx.US $ 8 millions
Products : Fashion and high end watches (precious and semi precious stones, silver, gold, Swiss made)

* Marketing & Merchandising :
- Setting up product collections and doing their presentation to customers (sales sheets on powerpoint)
- Analyzing fashion trends and searching for new products opportunities
- Doing basic market researches
- Watches and jewelry Merchandising and sourcing
- Briefing design department and giving approvals to renderings and technicals
- Creating and updating excel spreadsheets and budget recaps
- Internal sales analysis
- Organizing and supporting Trade shows : JCK Show ’06 & ‘07 in Las Vegas
- Training a summer intern

* Account Management & Project coordination with Asia :
- Insuring communication and project development between Asia/Sales Rep/customers/NY office.
- Assisting sales representative and dealing directly with retailors
- Following up orders and ensuring timeliness of deliveries
- Managing samples
- Following up the production process (tooling up, prototype approvals, quality control, delivery lead time)
- Optimizing production costs
- Setting up weekly meetings within NY office and Asia by video
- Learning basics about precious and semi-precious stones

Sector: Luxury Goods and Cosmetics

Harrys is the leader in pre packed bakery market in France.
As a product manager, my responsabilities were both product management and market research:

- Managing customers and retailors Panel (IRI and Nielsen)
- Assisting the marketing Team on Panels (explanations and presentations)
- Ordering marketing research (about the packaging of the product for example)
- Launching Products
- Managing brand partnerships

Sector: Grocery and food businesses