CORE SKILLS AND ACHIEVEMENTS
Analytical :
- Analyse of internet markets at a worldwide level
- Budgeting of marketing strategy
- Reporting to company’s board meetings
Communication :
- Excellent communicator, having given many speeches and presentations
- Listening skills thanks to extensive experience as interviewer of people for market studies
Creativity :
- Creation of web sites (www.safir-conseil.fr, www.didierlucchesi.com, www.murelliroyer.fr)
- Extensive experience of writing brochures and press releases
IT Skills :
- Extensive knowledge of IT tools including all the MS range
- I grew up with internet and I am confident with new website such as Facebook, Youtube, Myspace.
Leadership :
- Management of a team of six people when creating a leisure centre
- Experience in delegation of responsibilities in team working in my academic projects
Team spirit :
- Co-operative project work during my academic career requiring tact and diplomacy
- 2 years of experience working in a team in the insurance sector
Languages :
- French: mother tongue
- English: fluent (IELTS: 6.5)
- Exposure to a worldwide range of cultures during my studies : very useful for benchmarking
Arnaud Riehl
Search Marketing Assitant, Totaljobs Group
London - United Kingdom
| English | French |
Schools attended |
Middlesex University (Master Marketing Management)(Merit) |
Université Orléans (IUT - Institut Universitaire de Technologie) |
Institut Medicis (BTS Action Commerciale) |
Since 2008: Totaljobs Group |
Search Marketing Assitant
| |
• Pay Per Clicks • Keyword research and keyword mining • Structuring of account and keywords • Writing distinctive creative for online ads • Data analysis • Communication of findings • Proposing solutions and changes to improve campaigns • Campaign budget and performance reporting • Agency liaison • Competitor analysis • Monthly report writing • Forecasting | |
Sector: Internet |
2007 : Chivas Regal (London) – Pernod Ricard group |
Trainee in the Strategy Marketing department
| |
• Project on User Generated Content (E.g.: Facebook, Blogs, Wikipedia, Youtube). Monitoring of the web opportunities and of competitors, benchmark strategy • Worldwide marketing research, competition survey and economic gathering • Collection of data to set up a three year forecast for the company’s marketing strategic plan • Presentation and attendance to networking events at the British Marketing Society | |
Sector: Wines - Spirits |
2006 : Safir Ltd (French company specialised in the traditional marketing for SME) |
Consultant
| |
• Analyse of the market in several sector in order to give strategic advice • Creation of a wide range of communication tools including traditional or digital ones (website) • Customers targeting for business development • Negotiation of contracts • Research of suppliers • Drafting of contracts | |
Sector: Communication and Media |
2004 - 2006 : Essencia Ltd (Orléans, France) |
Marketing and Sales Manager
| |
• Comprehensive market research to understand the market • Elaboration of the market planning in relation with the financial objectives of the company • Commercial proposals • Head of the marketing and sales departments • Set up of the 360° marketing communication including public relations, buzz marketing, advertising in news paper, creation of fairs and events. • Supervising one person • Research of suppliers | |
2002 - 2004 : Maaf Insurance |
Salesman
| |
• face-to-face sales of insurance and financial products • solved customers’ queries effectively and professionally • built experience using cold calling and mailing methods • developed communication and customer service skills | |
Sector: Insurance |
1998 - 2002 : Children’s Leisure Centre (part-time) |
Teamleader
| |
• managed up to 70 children and 6 entertainers • supervised work done • ensured health and safety regulations were adhered to | |
Forums where Arnaud Riehl registered | All messages |
Interests |
I was awarded the ‘prix du civisme’ or good citizens award for the city of Lucinges in France in 2006. I enjoy sports (squash and swimming), travelling and theatre |
