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Over the passed few years I built myself an international background in sales & marketing in order to facilitate my career.
I am currently looking for a challenging opportunity in a company that offers promising development prospects for a young result-oriented professional.
Arnaud Foubert
Sales Marketing Professional
Paris, France
Arnaud Foubert | English | French |
Schools attended |
IPECOM (Mathématiques) |
2005 - 2007 : CANALSAT HORIZONS – Satellite TV service for the African market |
Sales and Marketing Manager
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Mission: To ensure steady growth of the business and to take part in the development of the local partner (7 stores nationwide and 20 subdistributors). In charge of local brand strategy implementation (CRM events, communication, PR). Involved in the regional commercial strategy. Management of the sales and telemarketing teams (21 persons). Implemented new management procedures. Sales to major accounts. Results: Positive evolution of major indicators: increased number of subscribers by 11%, rose the subscription renewal rate by 12 points. | |
Sector: Audiovisual and Radio |
2004 : DIOUDA.fr – Ethnic cosmetics mail order business (catalogue and website) |
Business Development Consultant
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Mission: To provide strategic and operational recommendations related to business plan, direct marketing, viral-marketing, Database management, copy-writing, email marketing and targeting. Results: Reactivation and acquisition of customers, implementation of a customer scoring system (RFM), geo-marketing target sampling. | |
Sector: Luxury Goods and Cosmetics |
2003 : ARGEDIS – TOTAL motorway gas stations’ shops |
Assistant Product Manager
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Mission: To take part in the management of an own-brand (Pause Village) product range and in Category Management through analysis and recommendations. Responsible for promotional operations in a network of 140 motorway gas stations. Results: Optimisation of the product portfolio, new-product tests and launches, efficient sales incentives | |
Sector: Grocery and food businesses |
2002 - 2003 : B&C Communications (TBWA Worldwide) - Advertising & Marketing Agency |
Account Manager
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Mission: To produce communication campaigns (including TV commercials, outdoor posters, radio ads), and to organize international events for the Cocoa Producers’ Alliance and the Ministry for Higher Education of Cameroon. Results: Acquisition of a major budget (457 K€) after a call for tender, event renewed, international broadcasting of a TV ad. | |
Sector: Advertising |
2002 - 2003 : B&C Communications (TBWA Worldwide) - Advertising & Marketing Agency |
Account Manager
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Mission: To produce communication campaigns (including TV commercials, outdoor posters, radio ads), and to organize international events for the Cocoa Producers’ Alliance and the Ministry for Higher Education of Cameroon. Results: Acquired a major banking account after a call for tender, organised event renewed, international broadcasting of a TV ad. | |
Sector: Advertising |
2002 : DANONE-CLOVER - Category Management Department |
Assistant Category Planner
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Mission: To produce store profiles, perform product ranging, build and implement planograms them across the country in major bulk and retail stores. Results: Profiled 58 stores, Implemented 32 stores (milk, yoghurt, juice, and cheese categories) | |
Sector: Grocery and food businesses |
Interests |
Sports: Basebal (French National Division), Snowboarding, Tennis Other: Travelling (Overland trips, 25+ countries, extended stays), website designing, computers, photography, mechanics |
