Antoine CROS
4 rue du paquier 74 000 ANNECY, France; + 00 33 670577840
antoinecros@gmail.com
CHARGE EN MARKETING INTERNATIONNAL
E-business Marketing Stratégie de Marque Communication
WORK EXPERIENCE
Cellcast Media
Traffic Manager, freelance, November 2007- present
• In charge of online campaigns, affiliation, ROI, optimization
• Web-designer for graphic contents of newsletters, banners, and websites
• Business developer through web and SMS products
Faction skis.
Webmaster and e-marketer, freelance, July 2007- present
• Created web design mock-ups and logos according to client-specific needs using programs such as Photoshop
• Coordination of the e-business plan for 2008/ 2009
• Media buyer for the French en Suisse market
Salomon S.A.
MARCOM (Marketing and communication) Director’s Assistant, July 2006- July 2007-
• Project Manager for salomonsports.com/, salomonwomenwill.com/, brief creation, feed back on expectations and marketing strategies through mockups
• Responsible for collection of data on consumers’ internet use and comparison to actual sales statistics to generate reports for 38 subsidiaries and marketing managers four times annually, facilitating the creation of new websites and improving consumer’s perception of Salomon; plus any special demands by partners or managers. Through Websitestory, Analytics.
• In charge of the new marketing and technical strategy and reporting for search engine optimization
• Developed first online viral marketing strategy creating and using C2C media such as blogs YouTube.com and Dailymotion.com
• IT online contact for any front or back office crash, bug or special adaptation for local markets and partners web content (Saab)
Webmaster and e-marketer, 2005
Various enterprises in France
• Created web design mock-ups and logos according to client-specific needs using programs such as Photoshop, Dream Weaver, Adobe Production Studio and online development
Sales Team Manager, 2005
Michard ET Ardiller, Bordeaux, France
• Assisted in merchandising, inventory management, and development of staff
• Managed a team of ten sales people and cashiers
Customer Service Manager, 2001-2004
Credit Lyonnais Bank, France
• Received and advised clients on bank accounts, loans and other banking services
• Maintained responsibility of cash transferred between my bank’s branch and the National Bank
EDUCATION
European Superior Institute of Management, Bordeaux, France
Master of International Marketing (April 2007)
Major: International marketing
Dublin Business School, Dublin, Ireland (validation of my diploma by my French university)
Bachelor of Arts (2005-2006)
Major: International marketing
QUALIFICATIONS
Languages
• French: native language
• English: fluent; TOEFL IBT: 90/120, and Test of English For International Communication: 830/ 990
• Spanish: read and spoken
Technical skills
OS knowledge: Windows, Macintosh and Unix/Linux
• Fluent level in software: All Pack Office, Macromedia, Photoshop, Adobe Production studio and Dream Weaver
• Creation of different flash banners for salomonwomenwill.com online advertising campaign, knowledge of different web languages and ability to hand-code them: Html, Flash, Php, and Java
International driver’s license
ACTIVITIES
• French Alpine Club - Coach, representation in divers climbing national competitions, 1996- 2005
• Petzl Roc Trip - Media Coordinator for Eurosports Inc., French television, local newspapers, 2004-2006
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