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! AMANDINE GOMARD

Marketing Projects Administrator - Trilingual

MOMMENHEIM - France

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For the past year, I have been working in New York City for the international real estate company, New York Habitat. I am in charge of developing the Marketing Department and I have demonstrated daily my strong project management skills as well as my creativity in this capacity.

For two years prior to that I worked for Lancôme in Paris, where I was in charge of the POS creation, purchase and production for many successful cosmetics and perfumes launchings. I collaborated closely with the Product Manager and the Suppliers to adapt the POS to the product packaging. My interest and expertise in cosmetics has been substantially reinforced thus far in my career.

I am currently looking for a position in France or in Barcelona in Marketing, where I could use my strong linguistics skills as well as my international experiences.

Do not hesitate to contact me: amandine.gomard@yahoo.com
My Website: http://amandinegomard.cv.fm

Since 2006: NEW YORK HABITAT

MARKETING PROJECTS ADMINISTRATOR
A true self-starter, responsible for creation and development of a Marketing Department within this international real estate agency.
Management:
- Recruit, train and manage the marketing team (1 to 4 persons).
- Supervise and coordinate assistants, student workers and other employees engaged in all stages of marketing projects in New York, Paris and London.
Marketing & Sales:
- Develop, launch and follow up marketing projects (online and offline) designed to attract targeted audiences and generate sales.
- Perform necessary administrative functions such as record keeping, report writing and define procedures to increase overall project execution efficiency.
- Perform marketing studies to evaluate effectiveness of promotional efforts.
PR & Media:
- Maintain working relationship with members of the mainstream media to arrange for feature articles, interviews and updated the company media report on the website.
- Write press releases, blogs, newsletters and other marketing materials in English and French.
Design:
- Work under direction of Webmaster to maximize search engine efficiency of the company website
- Design and produce promotional materials, such as brochures, newsletters, posters, flyers, T-shirts, pens and other publicity materials
Sector: Real Estate, Civil Engineering

2004 - 2005 : L'OREAL GROUP - LANCOME

PROJECT MANAGER IN POS PURCHASING
In charge of the POS launchings worldwide for the 3 axes: Perfumes, Make-up and Skincare
Creation:
- Selected the POS elements and created merchandising books
- Drafted models for each element in order to highlight the product and facilitate the production
- Photoengraved and printed visuals
Purchasing
- Invited bids from POS makers and printers
- Negotiated with selected suppliers to reach the allocated budget (on average 150.000€ per launching) with constraints such as high quality of materials, innovations and short deadlines
- Issued purchase orders
Follow up on the whole production process
- Wrote technical documents, controlled quality of incoming components, invoices and payment of the suppliers
- Permanent contact with marketing teams of subsidiaries
- Performed analyses and reports (estimated sales, calculated margins, presented statistics in meetings, etc.)
Sector: Clothing - Luxury products - Fashion - Sport

2003 : COSMOPOLITAN COSMETICS - ROCHAS PARFUMS

ASSISTANT EXPORT MANAGER (internship) - South of Europe and North Africa area
Worked on sales process and follow-up, as well as the preparation of perfume launches (sales objectives per distributor and market, POS selection, etc.)
Sector: Cosmetic - Perfume - Hygene products

2002 : SCOTTISH&NEWCASTLE

ASSISTANT EXPORT MANAGER (internship) - France area
Replaced two Export Managers during their holidays (sales process and follow-up)
Sector: Wines - Spirits